Center for Aesthetic Medicine × G Media

Prepared for Jasmine Freeman · Center for Aesthetic Medicine

One marketing partner for
everything that grows the practice.

Center for Aesthetic Medicine is an Allergan Top-100 practice with national press. This proposal is about giving that brand the marketing engine it deserves: a custom website, booking that never leaves your site, content shot to your standard, visibility where patients now actually search — including AI — and ads that turn it all into booked appointments. One team, accountable for the whole thing.

Where things stand

A top-1% brand on a template website.

We audited centerforaestheticmedicine.com in depth. The brand is elite. The website underneath it is leaking patients at four specific points:

Booking experience

"Book Now" sends patients away from your site to Mindbody's legacy pages — a 2005-era checkout under a luxury brand. One link still has December 2023 hardcoded in it.

Lead capture

No forms, no offers, no follow-up. Every visitor who doesn't book in that first visit is gone — no nurture, no win-back, nothing working the 97% who browse first.

AI-search visibility

No LocalBusiness or MedSpa structured data, no AI-readable content files. When patients ask ChatGPT or Google AI who's the best in Summerlin, there's nothing telling them it's you.

Speed & tracking

A heavy WordPress build with 74 render-blocking assets, and no Meta pixel — so retargeting your own visitors isn't even possible today.

The build

A custom site where patients book without ever leaving.

Designed, not templated

A hand-built site on enterprise Cloudflare infrastructure. No WordPress, no plugin stack, no maintenance debt. Loads in under a second — speed patients feel and Google rewards.

Booking built on the Mindbody API

You keep the Mindbody you already run the practice on. We connect directly to its API so patients see real-time availability and book, buy, and join memberships natively on your site — no redirect, no 2005 checkout.

Every visitor captured

Consult requests, specials, and offers that turn browsers into leads — and every lead is created automatically as a client in Mindbody, so your front desk sees everything in one place.

Automations that make money

Mindbody webhooks trigger the follow-through: abandoned-booking recovery, post-visit review requests, rebooking reminders, win-backs for lapsed clients.

A real tracking foundation

Meta pixel + conversions API, GA4 on every booking step, call tracking. Whenever you decide to run ads, the data machine is already on.

Content that matches the brand

Shot and written to the standard your press clippings promise — because a TMZ-featured practice shouldn't have stock-photo energy anywhere.

Only G Media

The ideas that make this more than a website.

We're an AI-native studio. These are the pieces a traditional web agency can't build — and the ones that turn a site into a revenue machine:

FEATURED

An AI concierge trained on your practice

A chat assistant that knows your treatments the way your front desk does — "How long does Botox last?", "What's the downtime on Sculptra?", "Am I a candidate for Kybella?" — and answers at 2am with your voice, your pricing philosophy, and your protocols. When the patient is ready, it books the consult straight into Mindbody. Your front desk goes from answering the same twenty questions to greeting pre-sold patients.

The refill engine

Botox wears off in ~90 days — that's a subscription business hiding inside your client list. Mindbody triggers per-client, per-treatment "time for your touch-up" reminders automatically. Predictable revenue you'll feel in the first quarter.

Before & after gallery, done right

Filterable by treatment, consent-managed, real patients only. Real results convert 3–5× better than stock photography — this becomes the most persuasive page on the site.

Treatment-match quiz

"Not sure where to start? 60 seconds." Routes visitors to the right treatment and captures the lead — the best-performing lead magnet in the aesthetics vertical.

Financing on every treatment page

Cherry / CareCredit pre-qualification where the price lives. Packages get bigger the moment "as low as $89/mo" sits next to a $2,400 treatment.

Memberships, finally sold

Mindbody's membership module — which you already own — surfaced as a beautiful page that actually sells recurring plans.

Video-first design

Hero video, provider intros, treatment explainers. Patients choose injectors they feel they've already met — video builds that trust before the first visit.

The part most agencies can't do

SEO, AEO & GEO — in plain English.

Patients don't just Google anymore. They ask ChatGPT. They read Google's AI answer box and never scroll further. Being findable now means winning in three different games:

Search Engine Optimization

SEO

The classic game: ranking in Google when someone searches "Botox Summerlin" or "lip filler Las Vegas." Service pages, local signals, reviews, site speed.

"I Googled med spas near me and they were #1."

Answer Engine Optimization

AEO

Winning the answer box. Structuring your content so Google's featured answers, FAQ results, and voice assistants quote YOUR pages when patients ask questions.

"I asked how long Botox lasts and their page was the answer."

Generative Engine Optimization

GEO

The newest and fastest-growing game: being the practice AI recommends. Structured data, AI-readable content, and authority signals that ChatGPT, Gemini, and Google's AI Overviews use to decide who to name.

"I asked ChatGPT for the best med spa in Summerlin. It said Center for Aesthetic Medicine."

Your site currently competes in none of the three. With your press, credentials, and reviews, you have more raw authority than almost anyone we'd be up against — it just isn't structured where these engines can read it. That's the opportunity.

The full partnership

You run the practice. We run the marketing.

The website is the foundation. The partnership is everything on top of it — one team accountable for the whole patient pipeline, instead of a web person, a content person, an ads person, and nobody owning the result:

Website & booking

The custom site, native Mindbody booking, and every technical fix from the audit — built, hosted, maintained.

Content production

Monthly content days at your practice: provider videos, before-and-afters, reels — shot, edited, captioned, and posted. The standard your press clippings promise.

Visibility (SEO · AEO · GEO)

Worked continuously — new pages, new answers, new authority signals every month, across Google and the AI engines.

Paid ads

Meta and Google campaigns built on the tracking foundation — retargeting your own visitors first (the cheapest patients you'll ever buy), then scaling what converts.

Leads & nurture

Every inquiry captured, routed, followed up, and win-backs running automatically — nothing dies in an inbox.

Reporting

One monthly scoreboard: traffic, leads, bookings, and where every patient came from. You always know what your marketing did.

How we'd work

Three phases, one accountable team.

PHASE 1

Build the foundation

The custom website, native Mindbody booking, lead capture, the AI concierge, and the full tracking + schema foundation. Everything from the audit, fixed.

PHASE 2

Turn on the engine

Monthly content days begin, SEO/AEO/GEO gets worked every month, the refill and nurture automations go live, and the reporting scoreboard starts landing.

PHASE 3

Pour fuel on it

Paid ads on Meta and Google — retargeting first, then scaling the campaigns the data says are working. By now every dollar is measurable.

Scope and investment get tailored together in one conversation — after we walk through this and hear what matters most to you.

Next step

Let's make the marketing
match the brand.

One conversation to walk through this together, hear what matters most to you, and shape the scope — then we design first, and you approve everything before it ships.

luis@gmediaco.com · 702-499-5111

Prepared August 2026 by G Media · gmediaco.com · 4160 S. Durango Dr. #140, Las Vegas — 2 miles down Durango from your practice.